Train networks carry hundreds of millions of passenger journeys each year, turning stations into high value advertising environments. For brands targeting city workers, students and inner suburban residents, station posters and digital screens provide consistent visibility at predictable times: morning and evening peaks.
Unlike roadside billboards, commuters often stand in front of platform panels for several minutes. This gives your creative time to sink in and makes it ideal for campaigns that need more detail—course information, finance offers, or multiple store locations. Digital station screens add flexibility, allowing you to swap creative mid campaign or run daypart specific promotions.
From a cost perspective, stations in outer suburbs and key interchanges often deliver exceptional value compared with iconic CBD locations. When booked through Discount Advertising, brands can take advantage of multi station packages or add station sites to existing billboard and bus campaigns at competitive incremental cost.
For sectors like education, recruitment, healthcare and retail, Train Advertising turns regular commuting patterns into reliable, repeat exposure—helping your message become part of their daily routine rather than a one off impression.